Will this new helmet design change the attitude of bikers towards wearing helmets? It has become quite common to use a bicycle helmet when mountainbiking or road racing. There bikers prefers the functionality and safety and nobody looks puzzled any longer when somebody wears a helmets when mountainbiking or road racing.
That’s completely the opposite when people ride their City or Trekking bike. Here bike helmets have a bad image. The colours and shapes are ‘something you don’t want to be seen with’. Over the years countries that have implemented an obligation to wear a helmet when biking have shown a dramatic drop in the use of bicycles in the city and for commuting. More...
That’s completely the opposite when people ride their City or Trekking bike. Here bike helmets have a bad image. The colours and shapes are ‘something you don’t want to be seen with’. Over the years countries that have implemented an obligation to wear a helmet when biking have shown a dramatic drop in the use of bicycles in the city and for commuting. More...
